Turnover

The term “turnover” refers to the total amount of revenue that a company generates from the sale of goods or services during a specific period. This figure serves as a basic indicator of a company’s financial performance and is therefore often regarded as a key indicator of its success. Turnover is usually calculated by adjusting sales revenue for returns, discounts and allowances in order to determine the actual amount of revenue generated.

It provides an insight into the economic activity of a company and illustrates how successful it is in marketing and selling its products or services. In addition, a detailed analysis of revenue allows individual aspects of the business to be evaluated, such as the performance of certain product lines or the effectiveness of sales strategies in different regions or customer segments.

User Experience